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[Fast Cash Formula Series] Article #7 ~ What Is Your “Why?”


In the last article, I asked you to identify why you have the particular bills that you do.

Today, I’m asking about a different why.

Why do you want to change? What is your motivation for up-leveling your life and business?

I ask you that because in order to keep moving forward despite any difficulties or fear, you must have a compelling reason.

You must become aware of a strong motivation within you to make a positive change, and then keep that “why” front and center.

Otherwise, if you don’t have that strong motivation, you might just give up on your dream.

My “Why”

Before I made my first breakthrough, I was living next door to a drug dealer. It was a very unsafe environment for my family, and I had to get us all out of there.

I had debt, bills, problems and pain, and I didn’t want that to be my legacy to my family. I also was being exposed to success principles, and I didn’t want to go to my grave without finding out if they were as powerful as they seemed.

Your Why?

What is your strong motivation to change?

Do you long to leave a worthy legacy for your children and others? Do you feel a calling you have to fulfill? Are you trying to get away from a toxic environment?

I know an author who worked 10 years on a book about an ancestor. Her “why” was, “If not me, then who?” If she didn’t vindicate her ancestor, probably no one ever would.

The truth is, that statement is relevant for everyone. If you don’t do what you’re called to do, no one else will. Like Martha Graham said, if you block the life force that wants to come through you, it will never exist.

And if you don’t connect with a deep motivation for expressing that life force, you may give up when the path becomes difficult or your subconscious creates chaos around you.

Don’t let that happen. Look within and ask yourself: “Why do I want to better my life?”

Keep It Prominent

Once you know your “why,” think about it often.

Amplify it, extoll it, honor it in the ways that make sense to you. Make a video or audio recording where you talk about it in full, and then listen to it every week. Regularly engage in fantasy where you see your “why” play out. Make a visual representation of it, such as by putting up pictures in your office of your children or grandchildren.

Whatever you choose, keep your why front and center. That way, when you’re experiencing difficulty or you have to do something challenging, it will pop immediately to mind.

For instance, early on when I encountered resistance to making sales calls, the ugly mug of my drug-dealer neighbor would appear in my mind’s eye. You can bet, I immediately picked up that phone!

What could elicit the same response from you?

What is the “why” that will keep you barreling toward your goal?

Got it? Leave a comment below to share YOUR “why” with me. Perhaps together we’ll inspire others to do the same.


David Neagle, The Million Dollar Income Acceleration Mentor and author of The Millions Within, teaches entrepreneurs and commission-based sales professionals how to quantum leap their current incomes past the 7-figure income level, often in less than 12 months. As a world-class speaker, sales trainer, and success-mindset mentor to some of the globe’s top CEOs, David also privately mentors big decision-makers in their pursuit of quantum success and peace of mind.

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